This may be a bit premature, but I figure better early than late.
A friend of mine is opening a new game store in the next 3-5 months, and we plan to have various promotions to draw people into games they may not be familiar with. I suspect AW would qualify for many customers.
I'm sort of the group's unofficial marketing guy (until he can afford to hire a pro), so I was wondering if you have any material we could use to promote AW, and if you have anything specific you've been doing with stores so far.
Also, would public demos of the game qualify as a "con" for the purposes of getting and handing out copies of the "Faceless" playbook?