Was wondering to myself since pre-ordering (aside: hey wheres my book?) but do you as the designer prefer that a customer purchase directly from your website or is it better to buy a copy of your book from a retail store if I can find it? 

Seems like you probably make a couple bucks more from a direct buy but I'd love to get more demand in retail for games I intend to buy if it's helpful to do so from your perspective.

Hope that makes sense.